Acknowledge the Obvious, hacking humans.
Its quite evident that we are facing huge amount of technological disruption. The pace of change has gone to such a level that no one can make sense of what is happening around the world. More and more money is being put in R&D and pace of change is accelerating every day , everybody wants to get there first. Although this rapid advancement in technology has huge potential , we humans are not very farsighted , because we don't have the tools to forecast the implications of something deep down the line. Nonethless nobody can risk it, they have to get there first. Everyday Facebook , Youtube , Netflix etc are collecting tons of data, and they are beginning to understand what triggers us. Social media seems free , but obviously its not, you are not only paying with your time but most importantly your attention.They know exactly where your attention is. These companies have collected huge amounts of data , with our advances in computing power they possess the ability to hack our m